Service North Sponsor Profile: Cranford Group

In this blog, you can learn more about one of the sponsors for our SIAM conference: Service North. Service North is taking place in Manchester, UK on the 1st of November, with a broad range of presentations from SIAM experts. You can view the agenda and book your place here.

About Cranford Group

CranfordCranford Group are a specialised executive sourcing company operating throughout the UK. They have a strong focus on placing C level candidates, Cloud Architecture roles and Service Management professionals and work with clients both in the public and private sector. Part of their offering is flexible, on-demand IT and Cloud Architecture staff through their CloudBase offering. These professionals have been pre-vetted and referenced to allow for clients demands and organisational changes in a marketplace which is constantly evolving. Cranford introduced this business model in response to the demand they could see for more outsourced talent. Against this backdrop, understanding and managing these more complex supplier relationships that exist in these structures is, they believe, an essential skill to understand and be able to implement.

Why outsource?

There are many reasons why an organisation may choose to look to outsourced resource over an in house capacity. These could be:

  • Flexibility
  • Speed: immediate knowledge on site
  • Time: especially to up-skill existing workforce
  • The need for specialist subject matter experts
  • Financial constraints
  • Ease of procuring the right people
  • Skills gap
  • Proven experience

The importance of SIAM

SIAM emphasizes the need for a good relationship structure across the whole organisation. There are clear guidelines and a framework which allows all stakeholders to implement and understand SLA’s, manage expectations across the whole lifecycle, are fully aware of their required outcomes, expectations and accountabilities.

David Bentley MD at Cranford concluded “We are delighted to act as a sponsor for the Service North SIAM edition hosted by Scopism in Manchester on November 1st. We can clearly see a strong growth in the need to outsource for organisations of all sizes and industry sectors as they cope with ever changing demands on their skillset caused by the speed of digitalisation.
The ability to quickly react to market conditions by using other suppliers must be effectively managed as ultimately, project failure or poor delivery is not an acceptable outcome for a successful organisation. This is why service integration and management is in demand both now and in the future as it offers many structured solutions to ensure those external relationships are as strong as those within your internal teams.”

Cranford’s management team

David Bentley MD Cranford GroupDavid Bentley is Managing Director of Cranford Group. He heads up their main core focus, Cloud Architecture, Amazon Web Services (AWS), Microsoft Azure, DevOps and CTO Practice & C Level. His background within the industry started in Solution Sales selling CA Technology and Consultancy for 4 years and he moved into recruitment in 2004. For the last 5 years, he has been focusing on Retained Search and C level sourcing within Technology and IT Leadership. You can find out more about Cranford at their website.

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